Wednesday, February 29, 2012

Making a Successful Career in Marketing: INTJ

The term INTJ describes the traits of marketers as intuitive, thinking, judging, and introverts. When it comes to marketing, theories abound and each one has a claim as the best told for that purpose. A good marketer with INTJ will do well to do a self assessment and decide on how to go about in his job using his faculties to the best advantage and holding back his negative features. Using the MBTI is a good method for this purpose.

Any advice given with a harsh tone of compulsion naturally results in a rebellion. Good marketers have to be good in people management also and will have to show a lot of flexibility in dealing with problems. Suggestions that are good will have to be accepted. Lack of flexibility and rigidity in approach may result in people totally ignoring you and your recommendations. A person with good INTJ will have fresher and more ideas.

Marketing experts feel that using MBTI is a good method for choosing something which will suit your methods of work and personal preferences. This applies to the different types coming under INTJ. Introverts are people want to be left alone most of the time and feel greatly affected if their work demands that they interact with lot of people. While applying MBTI a person with original thinking capacity and immense drive to get work done and also to implement ideas. Such a person is the thinking on as described in INTJ.

Introverts of INTJ have been listed among various personalities who are in top of their professions. Some characters in fiction have been created as introverts as in the case of “Pride and Prejudice”. Great personalities like President Eisenhower and inventors like Thomas Alva Edison have all been introverts as termed in INTJ. Cultivating a great reputation of being an expert in their field of activity is a trait of introvert.

Judging correctly is a good trait of INTJ. However, being judgmental is something to be avoided. Persons coming under this group are suitable for marketing profession. They will be good at innovations producing attractive newsletters and blogs, doing case studies, putting them on view, good interaction with clients and leading people by creating new ideas. With all these treating people with respect is essential for any good marketing man. Personal preferences and bias have to be kept aside. One should also learn to accept things as they happen and move on instead of brooding over it.

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